Today I proudly write about Cairo Oils and Soaps after witnessing its progress and facing it’s challenges in the last couple of years. Even though we are still at the beginning of the turn-around process but I see great potential for the company to boom, flourish & gain a larger market share.
We have been re-structuring the company’s different sectors and departments, among which we have up graded production facilities and techniques, invested in new expansions, advanced with our team of employees and improved the financial status of the company.
This year our main focus will be on achieving marginal sales, aiming to reach the highest number of customers with our branded products. We are confident about our quality products, changing favorable demographics and consumer habits as well as promising game changing market dynamics.
Of course we should not forget to acknowledge our employees who exerted so much effort in changing and shaping the company’s future, allowing it to develop and move forward. Investing in our people and giving them the needed support is one of my key beliefs for sustainability and for further progress.
I am positive that with our employee’s efforts and customers support we will witness profitable years with continuous growth in sales. We are committed for Cairo Oils and Soaps Co., a purely Egyptian company, to prosper and have a clear print in the industry with its high quality branded products.